NXT:Commercial

The SME segment is growing - an opportunity for insurers to develop targeted offers and strengthen digital sales strategies. NXT:Commercial promotes innovation in cyber security, digitalization and sustainability and shapes the future of commercial insurance.

NXT:Commercial: conquering relevant market segments

Small and medium-sized enterprises make up around 99% of the approximately 3.4 million companies in Germany and represent an important business segment for insurers. Due to the high degree of heterogeneity and varying risk profiles of companies, SMEs offer great potential for insurers to develop targeted offers and improve their digital sales capabilities in this market. Data, analyses and automation for this segment as well as targeted products relating to cyber security and sustainability are the focus of the NXT:Commercial innovation program, which is geared towards the further development of the SME segment in the insurance industry.

Provide cybersecurity

How can insurers develop new prevention and protection offerings to help SMEs improve their cyber security and resilience?

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Accelerating digitalization

How can insurers better support digitally savvy entrepreneurs and contribute to the successful digital transformation of SMEs?

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Enabling sustainability

How can insurers promote and enable sustainable practices in the SME sector to contribute to the green transition?

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Participating start-ups in the NXT:Commercial Innovation Program

As part of the innovation program , the InsurTech Hub Munich has brought together leading insurers, technology companies, cross-industry players and international start-ups to address these challenges.